Trying to link food and agriculture is not easy.
As generations drift away from their farming heritage and farmers become fewer in number, the farmers who remain have a greater responsibility to help consumers understand how their food is produced.
Farm Open Day on June 12 is an opportunity for the industry to showcase all that the industry has to offer and allow customers to see a farm in action.
There is also the greater effect that our farming activity has on the rest of the population as many lives here in Wales are affected by farming.
From the seeds we plant to produce a healthy crop, to the livestock and people our agricultural products feed – as producers and consumers, we are connected in a complex web.
Everyone, from small vegetable growers to large farms of thousands of acres, each makes an important contribution to sustaining the population. No role in agriculture is too small to go unnoticed.
But despite the impressive reach of our agricultural products, the number of farms in Wales is shrinking and this means that as the population increases, fewer farmers are challenged to grow more food on less land than their ancestors.
It also means that farmers are responsible for making choices that are best for the land and best for their ability to grow food to feed the nation.
Open Farm Sunday offers its consumers a front row seat to see the big picture of raising livestock and growing crops, how farmers care for the countryside and the environment.
Events like this go a long way in connecting communities with their local food producers, providing thousands of people in Britain, across generations, interests and geographic locations, with a real farming experience in one day and the opportunity to meet a farmer, ask questions and see the farming. firsthand.